Tru by Hilton Franchise
Offering midscale hotels with distinctive lodging services, Tru by Hilton provides quality & value for business and leisure travelers.
$85,000
$100,000
311
2015
McLean,VA
Christopher J. Nassetta
About Tru by Hilton
Tru by Hilton is a midscale hotel brand that excels in providing high-quality lodging services to a diverse clientele. From business travelers to families, vacationers, and groups, the brand caters to a wide range of guests. Positioned in the competitive midscale hotel market segment, Tru by Hilton stands out by offering distinctive and value-driven services.
Franchise Unit Trends & Revenue
311
35
$3,264,728
* in 2025
Franchise Fees
$100,000
5.5%
Gross Room Revenue
4.0%
Gross Room Revenues
Why Choose Tru by Hilton?
Tru by Hilton stands out as a prominent brand in the hotel industry, offering franchisees the benefit of its esteemed reputation. With a robust support system and comprehensive assistance, the brand paves the way for franchisee success. Renowned for its top-notch service, Tru by Hilton guarantees a delightful guest experience that fosters a loyal customer following.
Starting Costs & Investment Requirements
$12,254,825 - $9,204,116
-
$85,000
Training & Support
Comprehensive training programs and materials are offered to franchisees to maintain brand consistency. With access to advertising, marketing, and support programs, franchisees can boost their business visibility. Additionally, the franchisor offers consulting and inspection services to facilitate smooth operation and ensure franchise success.
History
On December 1, 2015, Tru by Hilton commenced franchising in the US. This brand is under the ownership of Hilton Franchise Holding LLC, a limited liability company based in Delaware. Hilton Worldwide, a prominent global hospitality firm, serves as the parent company of Hilton Franchise Holding LLC. The brand has over 170 locations in the US and intends to expand its presence globally.
Ideal Candidate
An ideal candidate possesses strong business acumen and management skills. Although experience in the hospitality industry is preferred, it's not an absolute requirement. Commitment to providing excellent customer service and upholding the brand standards is cardinal for any franchisee candidate.
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