Zoom Room Franchise
Zoom Room is the only indoor dog training gym in the U.S. We focus on strengthening the bond between dogs and their owners. Socialization and community is at the heart of everything we do.
$100,000
$49,500
60
2009
Culver City,CA
Mark Van Wye
About Zoom Room
Zoom Room is the only indoor dog training franchise focused on strengthening the bond between dogs and the people who love them. Our philosophy is simple: “We don’t train dogs. We train the people who love them.”
Every class is built around positive reinforcement and 100% owner involvement, helping dogs develop real-world obedience and confidence while their humans learn the skills to reinforce good behavior. The result is a calm, confident dog owners can take anywhere - cafes, travel, work, crowds.
What truly sets Zoom Room apart is our emphasis on socialization in a safe, controlled indoor environment, allowing dogs to learn and interact year-round regardless of weather. The result is a highly engaging, community-centered experience that turns customers into loyal members.
Franchise Unit Trends & Revenue
60
7
$409,758
* in 2025
Franchise Fees
$49,500
Veteran's Fee: $44,550
8.0%
Gross Sales
1.0%
Gross Sales
Why Choose Zoom Room?
- Lower Cost Brick & Mortar (under $500k) and suitable for Class B/Flex Real Estate (keeping occupancy costs down)
- Labor Light (5-7 total employees)
- Low Liability (owners are with their dogs the entire time)
- Recurring Revenue & Multiple Revenue Streams (memberships, packages, specialty workshops, events, private training and retail)
- A Growing Category: The U.S. pet industry reached $150B in total expenditures in 2024, and demand for training and enrichment continues to accelerate.
- 18 Years of Proven Operations: A mature system with refined processes and strong brand recognition. Ranked #1 Dog Training Franchise in America in Entrepreneur Magazine’s Franchise 500 (2026)
- Expanded World-Class Leadership: Founder Mark Van Wye, bestselling author of “Puppy Training in 7 Easy Steps,” and recently appointed Chairman of the Board, Ron Couglin, former CEO of Petco, brings deep industry leadership. Zoom Room’s COO, Don Allen, is the former head of operations at Orangetheory Fitness and F45 and is an Area Developer for KidStrong. Zoom’s CGO, Herb Heiserman, is an architect by trade and former head of retail and hospitality at CBRE. Zoom Room’s new SVP of Franchise Development is Jackie Mendes, who formerly led franchise development at F45 and Perspire Sauna Studio and is also, a Perspire franchisee.
- Technology Advantage: Zoom Room leverages a cutting-edge AI-powered technology stack that improves the customer experience while giving franchise owners a competitive operational edge.
Starting Costs & Investment Requirements
$302,523 - $464,712
$750,000
$100,000
Training & Support
Onboarding:
- Real estate & Construction Management team aids in site selection, lease negotiation and project management
- Proprietary Zoom Room University training program (part virtual and in-person) focusing on animal behavior, training methodology, business management, curriculum, sales and marketing
- Dedicated field ops member to assist with build-out, staffing, purchasing & merchandising
- Time-tested format to ensure successful Grand Opening, including pre-sale playbook, marketing plan, strategic partnerships and PR
- Three days of on-site support during Grand Opening
Ongoing:
- 24/7 Support via telephone, email, video conference, and online discussion forum to assist with all training, IT, marketing, and other business needs.
- Dedicated field ops member available for on-site visits
- State-of-the-art SEO and social media marketing tools and training
- System-wide analytics to assist with growth opportunities
- Ongoing development of new service offerings and system improvements
History
Zoom Room is an indoor dog training gym built around one idea: the relationship between you and your dog matters more than any command.
Three core differentiators distinguish Zoom Room: exclusively positive reinforcement training (no aversive, fear-based methods), owner-participatory classes where pet parents train alongside their dogs, and a socialization-first approach that targets all puppy owners rather than just owners of problem dogs. The leadership team, which includes former executives from Petco, CBRE, Orangetheory, F45 and more adds strategic depth that most franchise systems at this size cannot match.
Zoom Room began franchising in 2009 and has grown to over 60 locations nationwide. We literally wrote the book on puppy training—the #1 best-selling dog training book in America. But what we're most proud of is the hundreds of thousands of dogs and owners who've built lasting confidence together in our rooms.
Ideal Candidate
- Some proven business experience (sales, marketing, management/leadership, retail, etc.)
- Has a genuine passion for dogs
- Meets the minimum financial criteria ($200k liquidity & $750k net worth)
- Technology Proficient
- No prior pet-related industry experience needed
- Seeking an owner/operator or semi-active role in the business